Artificial Intelligence (AI) / Generative AI are currently on everyone's lips. AI is used to automate processes, increase efficiency, and improve the user experience. Design Thinking, on the other hand, is a human-centered approach that focuses on developing empathy through interviews with users and finding solutions through an open, non-judgmental approach. In this way, the needs, motivations, and concerns of people can be better understood. The early involvement of users and the collection of their suggestions and feedback enables a more efficient and flexible design process.
Content
The Bootcamp Design Thinking meets AI @NYU seminar takes place in New York and is offered in cooperation with the New York University. The one week bootcamp includes four days of lectures at New York University and one day of visits to start-ups and US companies that are sharing best practices and insights.
Programme
Taking into account the factors of people, technology, and economics, the bootcamp aims to provide participants with best practices in Design Thinking with Artificial Intelligence and Generative AI.
The usual way of thinking in terms of finding ideas and solutions to problems is broken down and the focus is placed on creativity with an iterative process. The human-centered approach is in the middle and different experiences, opinions and perspectives regarding problem solving are analysed with the aim of ensuring a high level of usability and user experience.
With the bootcamp, we go one step further and also deal with artificial intelligence and generative AI. Specifically, we will address the following questions, among others: How can these technologies be integrated into the design process and what possibilities do Large Language Models (LLM) offer in terms of user experience? What are the common architectures and what legal aspects need to be considered for feasibility?
Monday to Thursday classes on the New York University campus (Brooklyn)
Friday Startups/Company visits in New York
The bootcamp is aimed at people from the fields of product management, development, service, process management, consulting, and marketing, as well as people who already have experience in functions related to the design of products and services.
Confirmation of participation In addition to the conclusion at FHNW, participants also receive a confirmation of participation from the New York University.
Credits Participants receive 3 ECTS for submitting a written paper.
May 20 – May 24, 2024
CHF 4'900 Travel expenses (arrival and stay in New York City) are not included in the seminar price.
