Participants have the option to attend numerous seminars (for a whole day, half-day or evening) dealing with various innovation-related topics and how to found a company.
Seminars
How to describe your own business model with its different elements
How to hone your business model and explore and compare different options
Targeted ways of analysing and improving your business model’s chances of success
Assessing the feasibility of a business idea
The basics of business model innovation, its impact on your own project and the opportunities it presents
Whole-day seminar
Defining target groups and analysing their needs
Analysing market potential and its development
Identifying strengths and weaknesses in competition
Developing your own marketing strategy and marketing concept
The basics of online marketing
Using online marketing tools in your own project
Whole-day seminar
GetLaunched webinar as preparation
The meaning, purpose and benefits of a business plan
The methodology, logic and structure of a business plan
Devising a business plan
Planning, deciding, managing, communicating and controlling using a professional business plan
Whole-day seminar
The basics of giving a presentation
How to give a convincing presentation to potential investors and partners
How to present your own business plan
Pitching: giving a brief presentation
Whole-day seminar Two more pitch training sessions will be held before each selection presentation to allow you to brush up on your skills (evening event).
Figuring out under what conditions a business idea is financially viable
Figuring out how much and what sort of financing you need
Finance planning, basic introduction to dealing with finances
Financing growth
Controlling
Whole-day seminar
Key legal provisions in intellectual property
The links between patent, trademark, design and copyright law
The difference between transferring and selling rights of use
Institutions and processes involved in protecting intellectual property
Competition law and its impact on companies
Half-day seminar
The importance of growth and internationalisation in a global environment
The advantages and disadvantages of different internationalisation strategies
Doing business in Asia
Half-day seminar
Important provisions of company law and tax law
Main social security provisions
Dealing with safeguarding and insurances
Legal constructs within a company (partnerships, founders)
Internal agreements
External agreements
Whole-day seminar
Identifying the number of staff you require and the qualifications they need
Recruiting the right people
A guide to paying staff for start-ups and SMEs
Team building and team management for start-ups and SMEs
Half-day seminar
Processes for identifying and promoting innovation
Managing innovation in start-ups and SMEs
The importance of innovation in start-ups and SMEs
Design thinking
Open innovation
Half-day seminar
Networking
Make the most of opportunities to discuss and network
The Swiss Innovation Challenge offers various opportunities to seek support from experts as you further develop your innovative ideas. Networking with others allows you to share your experiences with them.
